Trusted by brands who’ve turned better customer experience into measurable business growth.
“Marie played a key role in helping us establish the foundations of a robust Voice of Customer program within our community aged care organisation.
Her expertise, empathy and strategic guidance helped us develop a structured, insight-driven approach that will enhance our ability to understand customer needs.”
Suncare Community Services 2025
Big wins. Plus the Cloud9 experience.
Smarter segmentation. Stronger growth.
To grow market share, our insurance client needed deeper audience insight and sharper positioning. The aim was to align products and messaging with what customers truly value.
Our segmentation uncovered untapped segments and high-potential customers, delivering a clear roadmap for targeted engagement and product strategy.
The result: Insight-led decisions now driving CX, positioning and growth with potential sales growth of up to 60% over the next few years.
Enabling digital transformation success.
To move from paper to digital, our Government client needed high adoption, efficiency gains and strong stakeholder buy-in.
Our research identified key barriers and user needs, informing a smarter, more user-led design and rollout.
The result: A smooth transition with strong uptake, reduced resistance and greater efficiency—enabling smarter decisions and improved compliance statewide.
Aligning channels. Accelerating growth.
To help our insurance client boost sales and satisfaction we set set out to create a more integrated online and offline experience.
Through deep journey mapping and collaboration with sales teams, we identified gaps across channels, refined content and aligned messaging to improve consistency and engagement.
The result: A more cohesive omni-channel experience, higher customer satisfaction, and an immediate lift in online sales driven by smarter content and design improvements.
Winning back market share.
Facing declining sales and rising competition, we helped our FMCG client to uncover the root causes and regain market momentum.
We explored consumer behaviour and the shopper journey to identify key drivers of choice in-store, informing improvements to packaging, branding and purchase experience.
The result: A reversal in sales decline, re-engaged consumers and our client strengthened their competitive edge through a sharper, insight-led strategy.
